Data Protection Notice
How We Use Your Information at Lifted
In this Notice, we explain how we collect information about you, how we use it and how you can interact with us about it.
Who We Are
When we talk about “Lifted”, or “us”, or “we” in this Notice, we are referring to Lifted Innovations, Inc. and its subsidiaries, affiliates and their respective parent and subsidiary companies (“Lifted Technologies, Inc.”). We will share information about you within Lifted Innovations, Inc.
How We Collect Information About You and Your Consent
We collect personal information, for example when you create an account; browse our websites; view our products; make a purchase; or look for advice about our products. We will also collect information from others, through our website, apps, social media sites, community based discussion forums. We will sometimes record phone conversations to improve security, resolve complaints, improve service and train our people. We will always let you know when we are recording our calls with you. Our websites use "cookie" technology. A cookie is a little piece of text that our server places on your device when you visit any of our websites. They help us make the site work better for you. You can find out more about cookies, including how to disable them on aboutcookies.org. We also use cloud technology to store data including your information, to support our infrastructure and to deliver you real-time personalized offers. By using our products and services, or asking about them directly or online, you are consenting to us collecting and using your information in the ways we explain in this notice and any future versions of it.
How We Keep Your Information Safe
We know that you care about how information about you is used, stored and shared. We appreciate your trust in us to do that. To protect your information we use security measures that comply with Canadian law and meet international standards. This includes computer safeguards and secure files and buildings.
What We Use Your Information For
Offering and Managing Your Lifted Products and Services
We gather information about you and the products and services you use, or ask us about. We use this information to:
- administer the products and services that we supply to you and any future agreements that we may have with you,
- make recommendations about the products or services you hold with us,
- decide how the products and services you don’t yet hold might be suitable for you, and
- decide to offer these to you, the terms and conditions under which we offer them and how we will offer them to you, for example directly or through digital media.
Developing Our Relationship - Marketing and Customer Experience
We may use your information for direct marketing purposes, where you have given us permission to do so. We may make you aware of products and services which may be of interest to you. We may do this by phone, mail, email, text or through other digital media. You can decide how much direct marketing you want to accept, so we make it as easy as possible for you to change your direct marketing preferences, simply contact us directly online or by calling +1 800-867-0267. We will also use the information we have gathered on you to personalize your experience on digital media such as websites, apps, social media sites, mobiles and tablet devices. This may include giving you product and service content we believe might be of interest to you.
Data Analytics - Using Information in Our Business
We analyze the information that we collect and hold on you through channels such as social media networks (Facebook, Twitter, YouTube, etc.). This helps us understand your behavior, our relationship with you, and also our position in a market place. Our analysis helps us to offer you products and services content we believe will be of interest to you. We may provide third party partners including non Namaste companies with trend reports that contain for instance information such as the amount of customer activity in a particular geographical area or across different product categories. We compile these reports at an aggregated and anonymized level. Namaste will never share data at an individual personal level or any information that personally identifies you as a customer (such as your name or account details) in these reports.
Our Legal Obligations
We have legal obligations to prevent credit card fraud, ensure secure transactions, and keep customer information private. These obligations mean we may have to continually update our customer information. We will only share information with law enforcement agencies in situations when we are compelled to or in cases where we suspect criminal activity such as credit card fraud.
Your Information and Third Parties
We sometimes use other companies and individuals to work on our behalf or to give us information to help us make decisions.
For example to:
- analyse data;
- collect debts;
- trace information;
- process information; and
- conduct market research.
We contract with all third parties to whom we give your information for these purposes to keep your information confidential and to respect the law on data protection. If at any time you would like to be removed from our market research database please let us know by writing to Lifted Innovations, Inc, 1600 – 100 King Street West, Toronto, ON, M5X 1G5.
Accessing and Managing Your Information
We try to make sure that the information we have about you is accurate and up-to-date.
Sometimes we may ask you to verify that the information we have remains accurate. If your information changes or you believe we have information which is inaccurate or not up-to-date please let us know and we will change it.
Under the Data Protection Acts you have the right to see the personal information we hold about you. We may charge you a reasonable fee for this, particularly in cases of unfounded or excessive requests. To get a copy of this information, write to Lifted Innovations Inc, 1600 – 100 King Street West, Toronto, ON, M5X 1G5.